All-in-one
All-in-one
All-in-one
powerful
powerful
powerful
platform
platform
platform
for
for
for
every
every
every
HR
HR
HR
need
need
need
Industry
HR Management
Team
S.Madhumala, Kishor Mallari
Subscription
Quick Win
Project start Year
2024
About Project
About Project
About Project
Sarv HR, based in Hyderabad, offers end-to-end HR solutions. They developed HRETE, a platform that manages all key HR activities including onboarding, attendance, payroll, leave, and multi-organization management.
Sarv HR, based in Hyderabad, offers end-to-end HR solutions. They developed HRETE, a platform that manages all key HR activities including onboarding, attendance, payroll, leave, and multi-organization management.
However, complex navigation, lengthy onboarding, and heavy support dependency made it difficult to retain users and attract new clients.
However, complex navigation, lengthy onboarding, and heavy support dependency made it difficult to retain users and attract new clients.
However, complex navigation, lengthy onboarding, and heavy support dependency made it difficult to retain users and attract new clients.
The application serves both the general public and healthcare professionals, providing quick and reliable access to drug uses, effects, alternatives, and interaction checks.
The application serves both the general public and healthcare professionals, providing quick and reliable access to drug uses, effects, alternatives, and interaction checks.
The goal
The goal
The goal
was
was
simple but powerful
simple but powerful
that Limited Platform
Success
The client approached us with a bold vision: “One platform for all HR needs, accessible anytime, anywhere. They didn’t just want a better tool—they wanted a seamless experience that employees would love to use and HR managers could trust for efficiency.
The client approached us with a bold vision: “One platform for all HR needs, accessible anytime, anywhere. They didn’t just want a better tool—they wanted a seamless experience that employees would love to use and HR managers could trust for efficiency.
The client approached us with a bold vision: “One platform for all HR needs, accessible anytime, anywhere. They didn’t just want a better tool—they wanted a seamless experience that employees would love to use and HR managers could trust for efficiency.
01
01
Make HR tasks quicker and easier.
Make HR tasks quicker and easier.
02
02
Give employees more control through self-service.
Give employees more control through self-service.
03
03
Help HR teams focus on people, not paperwork.
Help HR teams focus on people, not paperwork.
Pain Points That
Pain Points That
Pain Points That
Slowed
Slowed
Slowed
HR
HR
HR
Onboarding was slow, and routine tasks needed too much support. Users struggled with complex screens and hidden features. This made the software harder to adopt and to use.
Onboarding was slow, and routine tasks needed too much support. Users struggled with complex screens and hidden features. This made the software harder to adopt and to use.
Delayed Onboarding Process
Delayed Onboarding Process
Onboarding too far too long, with multiple steps and too much manual work. HR teams struggled to bring new employees on board quickly.
Onboarding too far too long, with multiple steps and too much manual work. HR teams struggled to bring new employees on board quickly.
High Dependency on Support Teams
High Dependency on Support Teams
Even simple tasks felt complicated and required constant help from support. This kept HR teams busy answering routine questions instead of focusing on bigger goals.
Even simple tasks felt complicated and required constant help from support. This kept HR teams busy answering routine questions instead of focusing on bigger goals.
Heavy training Requirement
Heavy training Requirement
New users couldn’t just log in and get started—they needed long training sessions. The system felt overwhelming at first, slowing down adoption across departments.
New users couldn’t just log in and get started—they needed long training sessions. The system felt overwhelming at first, slowing down adoption across departments.
Low Feature Adoption Despite High Value
The software had powerful features, but many went unnoticed or unused. Confusing icons and unclear navigation meant tasks took longer to complete.
Heavy training Requirement
New users couldn’t just log in and get started—they needed long training sessions. The system felt overwhelming at first, slowing down adoption across departments.
Low Feature Adoption Despite High Value
Low Feature Adoption Despite High Value
The software had powerful features, but many went unnoticed or unused. Confusing icons and unclear navigation meant tasks took longer to complete.
The software had powerful features, but many went unnoticed or unused. Confusing icons and unclear navigation meant tasks took longer to complete.
Low Retention Caused by Friction-Filled UX
Low Retention Caused by Friction-Filled UX
The platform was packed with potential, but poor UX made it hard to unlock. Features were hidden or difficult to find, leaving users underwhelmed.
The platform was packed with potential, but poor UX made it hard to unlock. Features were hidden or difficult to find, leaving users underwhelmed.
Low Retention Caused by Friction-Filled UX
The platform was packed with potential, but poor UX made it hard to unlock. Features were hidden or difficult to find, leaving users underwhelmed.
Delayed Onboarding Process
Onboarding too far too long, with multiple steps and too much manual work. HR teams struggled to bring new employees on board quickly.
High Dependency on Support Teams
Even simple tasks felt complicated and required constant help from support. This kept HR teams busy answering routine questions instead of focusing on bigger goals.
Old Screen
Old Screen
Old Screen
Packed with scattered menus and hard-to-read layouts.
Packed with scattered menus and hard-to-read layouts.
Packed with scattered menus and hard-to-read layouts.
New Screen
New Screen
New Screen
Clean, organized, and role-focused.
Clean, organized, and role-focused.
Clean, organized, and role-focused.
User Flow
We walked through every user’s journey onboarding, attendance, leave, and payroll and quickly spotted the pain points, like an onboarding process scattered across too many modules.
View More
User flow
Audit Points
Wireframe
UI Concept
Design System
Icon Design
UI Design
User Flow
We walked through every user’s journey onboarding, attendance, leave, and payroll and quickly spotted the pain points, like an onboarding process scattered across too many modules.
View More
User flow
Audit Points
Wireframe
UI Concept
Design System
Icon Design
UI Design
User Flow
We walked through every user’s journey onboarding, attendance, leave, and payroll and quickly spotted the pain points, like an onboarding process scattered across too many modules.
View More
User flow
Audit Points
Wireframe
UI Concept
Design System
Icon Design
UI Design
From Support
From Support
From Support
Heavy to Self-Sufficient
Heavy to Self-Sufficient
Heavy to Self-Sufficient
By simplifying workflows and improving clarity, the redesigned Herete reduced training needs and support requests—empowering HR teams and unlocking wider platform adoption.
By simplifying workflows and improving clarity, the redesigned Herete reduced training needs and support requests—empowering HR teams and unlocking wider platform adoption.
Business Uplift
Business Uplift
Feature adoption increased by
Feature adoption increased by
70%
70%
as more users began completing tasks independently, thanks to streamlined self-serve workflows.
as more users began completing tasks independently, thanks to streamlined self-serve workflows.
Reduced onboarding time by
Reduced onboarding time by
60%
60%
enabling HR teams to onboard 3x more employees with ease and accuracy.
enabling HR teams to onboard 3x more employees with ease and accuracy.
40K+ Active Users
40K+ Active Users
2x Faster
2x Faster
Sales and broader market expansion without added support overhead.
Sales and broader market expansion without added support overhead.
Business Uplift
Feature adoption increased by
70%
as more users began completing tasks independently, thanks to streamlined self-serve workflows.
Reduced onboarding time by
60%
enabling HR teams to onboard 3x more employees with ease and accuracy.
40K+ Active Users
2x Faster
Sales and broader market expansion without added support overhead.
Launching
Launching
with Confidence
with Confidence
After rounds of testing and feedback, the platform was ready to roll out without hesitation. Clear workflows and a consistent design system gave HR teams trust in every feature. Employees quickly adapted, and the launch felt smooth, reliable, and future-ready.
After rounds of testing and feedback, the platform was ready to roll out without hesitation. Clear workflows and a consistent design system gave HR teams trust in every feature. Employees quickly adapted, and the launch felt smooth, reliable, and future-ready.
Launching
with Confidence
Colors that Balance
Colors that Balance
Colors that Balance
Clarity
Clarity
Clarity
and Calm
and Calm
and Calm
HRETE’s primary palette brings focus to important actions, guiding users with confidence. The neutral tones keep screens clean and easy to follow.
HRETE’s primary palette brings focus to important actions, guiding users with confidence. The neutral tones keep screens clean and easy to follow.
HRETE’s primary palette brings focus to important actions, guiding users with confidence. The neutral tones keep screens clean and easy to follow.
Deep Teal
Brand Primary
#0BA7A6
Shades
Teal
Brand Primary
#014451
Shades
Shades
#007E7D
Shades
Shades
Grey
Brand Neutrals
#252525
#859392
Grey
Brand Neutrals
Shades
Typography That
Typography That
Typography That
Works
Works
Works
for People
for People
for People
Typography was chosen to be clean and easy to read on any screen. Headings stand out with confidence, while body text stays light and approachable.
Typography was chosen to be clean and easy to read on any screen. Headings stand out with confidence, while body text stays light and approachable.
Typephase
Typephase
Typephase
Inter
Inter
Inter
ABCDEFGHIJKLMNOPPQRSTUVWXYZ
ABCDEFGHIJKLMNOPPQRSTUVWXYZ
ABCDEFGHIJKLMNOPPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
abcdefghijklmnopqrstuvwxyz
abcdefghijklmnopqrstuvwxyz
1234567890!@#$%^&*()_+
1234567890!@#$%^&*()_+
1234567890!@#$%^&*()_+
Regular
Regular
Regular
Medium
Medium
Medium
Semi-bold
Semi-bold
Semi-bold
Bold
Bold
Bold
Aa
Aa
Aa
Aa
Aa
Aa
40+ Custom Icons That
40+ Custom Icons That
40+ Custom Icons That
Speak
Speak
Speak
With Clarity
With Clarity
With Clarity
Every icon was designed sharp and consistent, so actions feel instantly recognizable. They cut through clutter, guiding users without second guesses.
Every icon was designed sharp and consistent, so actions feel instantly recognizable. They cut through clutter, guiding users without second guesses.
Fresh Look, With Smoother Experience
Fresh Look, With Smoother Experience
Fresh Look, With Smoother Experience
The old screens were crowded and hard to navigate, slowing down even simple tasks. We redesigned the UI with clean layouts, role-based views, and intuitive flows.
The old screens were crowded and hard to navigate, slowing down even simple tasks. We redesigned the UI with clean layouts, role-based views, and intuitive flows.
Make your product the one users recommend!
Make your product the one users recommend!
Make your product the one users recommend!
Case Studies
Case Studies
Case Studies
Madhu’s room
Madhu’s room
Madhu’s room
Touch routine
Touch routine
Touch routine
Madhu’s AC
Madhu’s AC
Madhu’s AC
ON
ON
ON
IOT CASA
IOT CASA
IOT CASA
Home Automation
Home Automation
Home Automation
By optimizing onboarding, clarifying flows, and simplifying device setup, we enabled true self-serve.
By optimizing onboarding, clarifying flows, and simplifying device setup, we enabled true self-serve.
By optimizing onboarding, clarifying flows, and simplifying device setup, we enabled true self-serve.
Drug Detail
Drug Detail
Drug Detail
Healthcare
Healthcare
Healthcare
Drug Detail moved from cluttered and confusing to clear and fast. With restructured layouts and accessible alerts, users g…
Drug Detail moved from cluttered and confusing to clear and fast. With restructured layouts and accessible alerts, users…
Drug Detail moved from cluttered and confusing to clear and fast. With restructured layouts and accessible. ale…
Industry
HR Management
Team
S.Madhumala, Kishor
Subscription Category
Quick win
Project start Year
2024