Redesigned
Redesigned
Redesigned
Pharmaceutical
Pharmaceutical
Pharmaceutical
Softwares
Softwares
Softwares
At
At
At
Scale
Scale
Scale
Industry
Industry
Pharmaceutical
Pharmaceutical
Team
Team
S.Madhumala, Anush Reddy
S.Madhumala, Anush
Subscription
Subscription
Quick Win
Quick Win
Project start Year
Project start Year
2024
2024
Our
Our
Our
Journey
Journey
Journey
Optimizing
Optimizing
Optimizing
15+
15+
15+
Softwares
Softwares
Softwares
in
in
in
Partnership
Partnership
Partnership
with
with
with
Audree
Audree
Audree
Audree Infotech, a leader in pharmaceutical software, partnered with us to first redesign their BRMS platform.
Our redesign delivered a dramatic leap in usability, efficiency, and adoption, leading Audree to entrust us with optimizing 15+ applications, all built on shared design principles and scalable systems, creating a unified, user-friendly, and faster to develop product ecosystem.
Audree Infotech, a leader in pharmaceutical software, partnered with us to first redesign their BRMS platform.
Our redesign delivered a dramatic leap in usability, efficiency, and adoption, leading Audree to entrust us with optimizing 15+ applications, all built on shared design principles and scalable systems, creating a unified, user-friendly, and faster to develop product ecosystem.
Business
Business
Business
Challenges
Challenges
Challenges
Despite deep capabilities, recurring usability issues and manual dependencies made it difficult for Audree to scale efficiently.
Despite deep capabilities, recurring usability issues and manual dependencies made it difficult for Audree to scale efficiently.
Despite deep capabilities, recurring usability issues and manual dependencies made it difficult for Audree to scale efficiently.
Stuck in a Loop, Growth Stagnation
Stuck in a Loop, Growth Stagnation
Stuck in a Loop, Growth Stagnation
Audree was firefighting repetitive support tickets, leaving little time & resources to address core issues or update features. Inefficient workflows and time-consuming tasks further slowed operations.
Audree was firefighting repetitive support tickets, leaving little time & resources to address core issues or update features. Inefficient workflows and time-consuming tasks further slowed operations.
Audree was firefighting repetitive support tickets, leaving little time & resources to address core issues or update features. Inefficient workflows and time-consuming tasks further slowed operations.
Heavy Dependency on Training
Heavy Dependency on Training
Heavy Dependency on Training
Core systems like BRMS, LIMS, and DMS demanded constant training. Internal staff spent most of their time on training, updates, and support, leaving little room for improvement.
Core systems like BRMS, LIMS, and DMS demanded constant training. Internal staff spent most of their time on training, updates, and support, leaving little room for improvement.
Core systems like BRMS, LIMS, and DMS demanded constant training. Internal staff spent most of their time on training, updates, and support, leaving little room for improvement.
Low Adoption Across Softwares
Low Adoption Across Softwares
Low Adoption Across Softwares
Despite available software, teams relied on offline communication, manual logs. Disconnected UIs and inefficient workflows led to low adoption across softwares
Despite available software, teams relied on offline communication, manual logs. Disconnected UIs and inefficient workflows led to low adoption across softwares
Despite available software, teams relied on offline communication, manual logs. Disconnected UIs and inefficient workflows led to low adoption across softwares
User Flow
We mapped every user journey across pharma operations from document creation and batch approvals to issuance and tracking and identified friction points like redundant steps and unclear task transitions. These insights helped us streamline workflows for faster, error-free execution.
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User flow
Audit Points
Wireframe
UI Concept
Design System
Icon Design
UI Design
User Flow
We mapped every user journey across pharma operations from document creation and batch approvals to issuance and tracking and identified friction points like redundant steps and unclear task transitions. These insights helped us streamline workflows for faster, error-free execution.
View More
User flow
Audit Points
Wireframe
UI Concept
Design System
Icon Design
UI Design
User Flow
We mapped every user journey across pharma operations from document creation and batch approvals to issuance and tracking and identified friction points like redundant steps and unclear task transitions. These insights helped us streamline workflows for faster, error-free execution.
View More
User flow
Audit Points
Wireframe
UI Concept
Design System
Icon Design
UI Design
Observed Workflows Firsthand
Observed Workflows Firsthand
Observed Workflows Firsthand Applications
Mapped tasks in detail to uncover bottlenecks and inefficiencies.
Mapped tasks in detail to uncover bottlenecks and inefficiencies.
Mapped tasks in detail to uncover bottlenecks and inefficiencies.
Optimized Workflows Across Softwares
Optimized Workflows Across Softwares
Observed Workflows Firsthand Applications
Simplified tasks to make daily operations faster and easier.
Simplified tasks to make daily operations faster and easier.
Simplified tasks to make daily operations faster and easier.
One
System,
Adaptable
Across
Multiple
Applications
Empty state
Status Tags
Created
Reviewed
Returned
Drafted
Rejected
Blocked
Approved
Pending
01
Design
System
One
System,
Adaptable
Across
Multiple
Applications
Empty state
Status Tags
Created
Reviewed
Returned
Drafted
Rejected
Blocked
Approved
Pending
01
Design
System
One
System,
Adaptable
Across
Multiple
Applications
Empty state
01
Design
System
Status Tags
Created
Reviewed
Returned
Drafted
Rejected
Blocked
Approved
Pending
Adaptable
Adaptable Components,
Adaptable Components,
Components,
Consistent
Consistent Clarity
Consistent Clarity
Clarity
We designed a set of reusable UI components that not only unified the look and feel across 15+ pharma applications but also solved critical UX challenges. Data clarity and hierarchy were restructured to reduce confusion, prevent human errors, and make key information instantly visible. Icons were introduced wherever they could provide quick visual recognition such as in side navigation so users could navigate confidently across all platforms.
These components adapt seamlessly to different contexts across the software suite, ensuring task clarity, reducing completion time, and maintaining a familiar experience for users no matter which application they’re in.
We designed a set of reusable UI components that not only unified the look and feel across 15+ pharma applications but also solved critical UX challenges. Data clarity and hierarchy were restructured to reduce confusion, prevent human errors, and make key information instantly visible. Icons were introduced wherever they could provide quick visual recognition such as in side navigation so users could navigate confidently across all platforms.
These components adapt seamlessly to different contexts across the software suite, ensuring task clarity, reducing completion time, and maintaining a familiar experience for users no matter which application they’re in.
We designed a set of reusable UI components that not only unified the look and feel across 15+ pharma applications but also solved critical UX challenges. Data clarity and hierarchy were restructured to reduce confusion, prevent human errors, and make key information instantly visible. Icons were introduced wherever they could provide quick visual recognition such as in side navigation so users could navigate confidently across all platforms.
These components adapt seamlessly to different contexts across the software suite, ensuring task clarity, reducing completion time, and maintaining a familiar experience for users no matter which application they’re in.
New Health check-up Service Card
New Health check-up Service Card
New Health check-up Service Card
New Service request Acceptence Card
New Service request Acceptance Card
New Service request Acceptance Card
New Pickup Request Card
New Pickup Request Card
New Pickup Request Card
Old Screen
Old Screen
Old Screen
Packed with tabular data and hard-to-understand layouts
Packed with tabular data and hard-to-understand layouts
Packed with tabular data and hard-to-understand layouts
New Screen
New Screen
New Screen
Clear-indications, organised, Task-focused , user-friendly
Clear-indications, organised, Task-focused , user-friendly
Clear-indications, organised, Task-focused , user-friendly
Identical
Identical
Identical
Applications
Interfaces
Interfaces
Interfaces
Across
Across
Across
Applications
Applications
for
for
for
Clarity
Clarity
Clarity
and
and
and
Efficiency
Efficiency
Efficiency
Actively
Actively
Used
Used
by
by
100+
100+
Pharma
Pharma
Facilities
Facilities
Spread
Spread
Across
Across
38+
38+
countries
countries
Around
Around
the
the
Globe
Globe
Impact
Impact
Impact
We Created
We Created
We Created
Audree Infotech’s optimized suite now powers 100+ pharmaceutical plants across 38+ countries, supporting teams in manufacturing, quality assurance, compliance, and vendor management.
By unifying processes and simplifying complex workflows, the suit of software's has enabled faster decision-making, reduced training time, and ensured regulatory compliance at scale — empowering pharma teams to operate with greater efficiency, accuracy, and confidence.
This impact was made possible through our proven process and a design approach that puts users at the center while aligning with business goals, turning complex enterprise systems into powerful, scalable, and adoption-ready platforms
Audree Infotech’s optimized suite now powers 100+ pharmaceutical plants across 38+ countries, supporting teams in manufacturing, quality assurance, compliance, and vendor management.
By unifying processes and simplifying complex workflows, the suit of software's has enabled faster decision-making, reduced training time, and ensured regulatory compliance at scale — empowering pharma teams to operate with greater efficiency, accuracy, and confidence.
This impact was made possible through our proven process and a design approach that puts users at the center while aligning with business goals, turning complex enterprise systems into powerful, scalable, and adoption-ready platforms
Make your product the one users recommend!
Make your product the one users recommend!
Make your product the one users recommend!
Case Studies
Case Studies
Case Studies
Echo
Echo
Echo
AI/ML
AI/ML
AI/ML
ECHO’s cluttered dashboards and slow onboarding limited it’s growth. With role-based flows, simpler charts, and…
ECHO’s cluttered dashboards and slow onboarding limited it’s growth. With role-based flows, simpler chart…
ECHO’s cluttered dashboards and slow onboarding limited it’s growth. With role-based flows, simpler charts, and…
Suvarna
Suvarna
Suvarna
Healthcare
Healthcare
Healthcare
Six healthcare tools went from inconsistent to streamlined. With fewer screens, automation, and smart…
Six healthcare tools went from inconsistent to streamlined. With fewer screens, automation, and sma…
Six healthcare tools went from inconsistent to streamlined. With fewer screens, automation, and smart…