Redesigned
Redesigned
Redesigned
Pharmaceutical
Pharmaceutical
Pharmaceutical
Softwares
Softwares
Softwares
At
At
At
Scale
Scale
Scale
Our
Our
Our
Journey
Journey
Journey
Optimizing
Optimizing
Optimizing
15+
15+
15+
Softwares
Softwares
Softwares
in
in
in
Partnership
Partnership
Partnership
with
with
with
Audree
Audree
Audree
Audree Infotech, a leader in pharmaceutical software, partnered with us to first redesign their BRMS platform.
Our redesign delivered a dramatic leap in usability, efficiency, and adoption, leading Audree to entrust us with optimizing 15+ applications, all built on shared design principles and scalable systems, creating a unified, user-friendly, and faster to develop product ecosystem.
Audree Infotech, a leader in pharmaceutical software, partnered with us to first redesign their BRMS platform.
Our redesign delivered a dramatic leap in usability, efficiency, and adoption, leading Audree to entrust us with optimizing 15+ applications, all built on shared design principles and scalable systems, creating a unified, user-friendly, and faster to develop product ecosystem.
Business
Business
Business
Challenges
Challenges
Challenges
Low Retention Across Modules
Low Retention Across Modules
Low Retention Across Modules
Teams reverted to Excel and manual logs because the UI was inconsistent and hard to follow leading to poor adoption.
Teams reverted to Excel and manual logs because the UI was inconsistent and hard to follow leading to poor adoption.
Teams reverted to Excel and manual logs because the UI was inconsistent and hard to follow leading to poor adoption.
Stuck in a Loop, Growth Stagnation
Stuck in a Loop, Growth Stagnation
Stuck in a Loop, Growth Stagnation
Usability gaps across systems kept teams stuck in support tickets and manual errors, leaving little room for innovation and slowing platform growth.
Usability gaps across systems kept teams stuck in support tickets and manual errors, leaving little room for innovation and slowing platform growth.
Usability gaps across systems kept teams stuck in support tickets and manual errors, leaving little room for innovation and slowing platform growth.
Heavy training Requirement
Heavy training Requirement
BRMS, LIMS, and DMS demanded frequent training because of complex workflows. Teams spent more time supporting users than improving or scaling the platforms.
BRMS, LIMS, and DMS demanded frequent training because of complex workflows. Teams spent more time supporting users than improving or scaling the platforms.
Heavy training Requirement
BRMS, LIMS, and DMS demanded frequent training because of complex workflows. Teams spent more time supporting users than improving or scaling the platforms.
Our
Our
Our
Approach
Approach
Approach
User Flow
We mapped every user journey across pharma operations from document creation and batch approvals to issuance and tracking and identified friction points like redundant steps and unclear task transitions. These insights helped us streamline workflows for faster, error-free execution.
User Flow
We mapped every user journey across pharma operations from document creation and batch approvals to issuance and tracking and identified friction points like redundant steps and unclear task transitions. These insights helped us streamline workflows for faster, error-free execution.
User Flow
We mapped every user journey across pharma operations from document creation and batch approvals to issuance and tracking and identified friction points like redundant steps and unclear task transitions. These insights helped us streamline workflows for faster, error-free execution.
Observed Workflows
Observed Workflows
Observed Workflows
Firsthand
Firsthand
Firsthand
Warehouse
Production
Laboratory
Warehouse
Production
Laboratory
Warehouse
On-site warehouse observations revealed real workflow constraints, shaping software aligned with material handling.
View Case study
Production
On-site production observations helped align the system with real manufacturing steps, validations, and approvals.
View Case study
Laboratory
Lab workflows were observed on-site to align the system with real testing, review, and compliance practices.
View Case study
Observed Workflows
Observed Workflows
Observed Workflows
Across Software
Across Software
Across Software
We redesigned BRMS to match real shop-floor workflows simplifying indications, digitizing paper-heavy steps, and making execution effortless for operators.
We redesigned BRMS to match real shop-floor workflows simplifying indications, digitizing paper-heavy steps, and making execution effortless for operators.
We simplified RCAI by structuring steps, evidence, and guiding users through clear assessments reducing errors and speeding up investigations.
We simplified RCAI by structuring steps, evidence, and guiding users through clear assessments reducing errors and speeding up investigations.
Adaptable
Adaptable Components
Adaptable Components
Components
Across
Across
Across
Applications for
Consistent Clarity
Applications for Consistent Clarity
Applications for Consistent Clarity
We designed a set of reusable UI components that not only unified the look and feel across 15+ pharma applications but also solved critical UX challenges.
We designed a set of reusable UI components that not only unified the look and feel across 15+ pharma applications but also solved critical UX challenges.
We designed a set of reusable UI components that not only unified the look and feel across 15+ pharma applications but also solved critical UX challenges.
New Health check-up Service Card
New Health check-up Service Card
New Health check-up Service Card
A cleaner menu, tab switching replaced the cluttered old navigation making task access faster and effortless.
A cleaner menu, tab switching replaced the cluttered old navigation making task access faster and effortless.
Comments Thread
Comments Thread
Comments Thread
We redesigned the cluttered comment list into a clean, colour-coded thread that improves readability and speeds up review and approval cycles.
We redesigned the cluttered comment list into a clean, colour-coded thread that improves readability and speeds up review and approval cycles.
Product Details
Product Details
Product Details
We simplified the dense, text-heavy product view into a clear, well-grouped layout, making critical information easier to scan and act on.
We simplified the dense, text-heavy product view into a clear, well-grouped layout, making critical information easier to scan and act on.
Table Componenet
Table Componenet
Table Componenet
We reduced cluttered, data-heavy tables into a clean, scannable layout showing only what matters and colour-coded statuses for quick decisions.
We reduced cluttered, data-heavy tables into a clean, scannable layout showing only what matters and colour-coded statuses for quick decisions.
One
System,
Adaptable
Across
Multiple
Applications
Empty state
Status Tags
Created
Reviewed
Returned
Drafted
Rejected
Blocked
Approved
Pending
01
Design
System
One
System,
Adaptable
Across
Multiple
Applications
Empty state
Status Tags
Created
Reviewed
Returned
Drafted
Rejected
Blocked
Approved
Pending
01
Design
System
One
System,
Adaptable
Across
Multiple
Applications
Empty state
01
Design
System
Status Tags
Created
Reviewed
Returned
Drafted
Rejected
Blocked
Approved
Pending
Visual
Visual Consistency
Visual Consistency
Consistency
Across the Ecosystem
Across
Across
the Ecosystem
the Ecosystem
Colours and typography were selected based on pharma guidelines. We chose Source Sans 3 for its high legibility and compact letterforms ideal for text-heavy screens ensuring clarity, compliance.
We designed a set of reusable UI components that not only unified the look and feel across 15+ pharma applications but also solved critical UX challenges.
Colours and typography were selected based on pharma guidelines. We chose Source Sans 3 for its high legibility and compact letterforms ideal for text-heavy screens ensuring clarity, compliance.
Identical
Identical
Identical
Applications
Interfaces
Interfaces
Interfaces
Across
Across
Across
Applications
Applications
for
for
for
Clarity
Clarity
Clarity
and
and
and
Efficiency
Efficiency
Efficiency
Deep-Dive
Deep-Dive
Deep-Dive
Into Each System
Into Each System
Into Each System
Browse every optimised Software and explore how legacy systems became intuitive.
Browse every optimised Software and explore how legacy systems became intuitive.
WMPS
RIMS
VMS
DMS
NDIR
APQR
E-BMR
E-BMR
BRMS-API
BRMS-API
E-BRMS
E-BRMS
QA
QA
LIR-AER
LIR-AER
CAPA
CAPA
IMS
IMS
CMS
CMS
CMS
IMS
CAPA
LIR-AER
QA
E-BRMS
BRMS-API
E-BMR
WMPS
Warehouse Management System
DMS
Document Management System
RIMS
Regulatory Information Management System
APQR
Annual Product Quality Review
E-BRMS
Batch Record Management System
BRMS-API
Batch Record- Active Pharmaceutical Ingredient
IMS
Incident Management System
CMS
Change Management System
OOS
Out Of Specification
LIR-AER
Laboratory Information Record
Vendor Portal
Vendor Management System
QAS
Quality Agreement System
CAPA
Corrective And Preventive Actions
WMPS
Warehouse Management System
DMS
Document Management System
RIMS
Regulatory Information Management System
APQR
Annual Product Quality Review
E-BRMS
Batch Record Management System
BRMS-API
Batch Record- Active Pharmaceutical Ingredient
IMS
Incident Management System
CMS
Change Management System
OOS
Out Of Specification
LIR-AER
Laboratory Information Record
Vendor Portal
Vendor Management System
QAS
Quality Agreement System
CAPA
Corrective And Preventive Actions
Impact
Impact
Impact
Before the redesign,
Before the redesign,
Before the redesign,
adoption was limited to 4 plants in 2 countries.
adoption was limited
adoption was
limited to 4 plants in 2 countries.
to 4 plants in 2 countries.
After the redesign the applications are actively used by
After the redesign
After the redesign the applications
are actively used by
the applications are actively used by
35+ Pharma Facilities
35+ Pharma Facilities
Spread Across
Spread Across
6+ countries Around the Globe
6+ countries Around the Globe
35+ Pharma Facilities
Spread Across
6+ countries Around the Globe
Make your product the one users recommend!
Make your product the one users recommend!
Make your product the one users recommend!
Case Studies
Case Studies
Case Studies
Echo
Echo
Echo
AI/ML
AI/ML
AI/ML
ECHO’s cluttered dashboards and slow onboarding limited it’s growth. With role-based flows, simpler charts, and…
ECHO’s cluttered dashboards and slow onboarding limited it’s growth. With role-based flows, simpler chart…
ECHO’s cluttered dashboards and slow onboarding limited it’s growth. With role-based flows, simpler charts, and…
Suvarna
Suvarna
Suvarna
Healthcare
Healthcare
Healthcare
Six healthcare tools went from inconsistent to streamlined. With fewer screens, automation, and smart…
Six healthcare tools went from inconsistent to streamlined. With fewer screens, automation, and sma…
Six healthcare tools went from inconsistent to streamlined. With fewer screens, automation, and smart…