Redesigned
Redesigned
Redesigned



Pharmaceutical
Pharmaceutical
Pharmaceutical
Softwares
Softwares
Softwares
At
At
At
Scale
Scale
Scale



Industry
Industry
Pharmaceutical
Pharmaceutical


Team
Team
S.Madhumala, Anush Reddy
S.Madhumala, Anush

Subscription
Subscription
Quick Win
Quick Win

Project start Year
Project start Year
2024
2024
Our
Our
Our
Journey
Journey
Journey
Optimizing
Optimizing
Optimizing
15+
15+
15+
Softwares
Softwares
Softwares
in
in
in
Partnership
Partnership
Partnership



with
with
with
Audree
Audree
Audree
Audree Infotech, a leader in pharmaceutical software, partnered with us to first redesign their BRMS platform.
Our redesign delivered a dramatic leap in usability, efficiency, and adoption, leading Audree to entrust us with optimizing 15+ applications, all built on shared design principles and scalable systems, creating a unified, user-friendly, and faster to develop product ecosystem.
Audree Infotech, a leader in pharmaceutical software, partnered with us to first redesign their BRMS platform.
Our redesign delivered a dramatic leap in usability, efficiency, and adoption, leading Audree to entrust us with optimizing 15+ applications, all built on shared design principles and scalable systems, creating a unified, user-friendly, and faster to develop product ecosystem.
Business
Business
Business

Challenges
Challenges
Challenges
Despite deep capabilities, recurring usability issues and manual dependencies made it difficult for Audree to scale efficiently.
Despite deep capabilities, recurring usability issues and manual dependencies made it difficult for Audree to scale efficiently.
Despite deep capabilities, recurring usability issues and manual dependencies made it difficult for Audree to scale efficiently.



Stuck in a Loop, Growth Stagnation
Stuck in a Loop, Growth Stagnation
Stuck in a Loop, Growth Stagnation
Audree was firefighting repetitive support tickets, leaving little time & resources to address core issues or update features. Inefficient workflows and time-consuming tasks further slowed operations.
Audree was firefighting repetitive support tickets, leaving little time & resources to address core issues or update features. Inefficient workflows and time-consuming tasks further slowed operations.
Audree was firefighting repetitive support tickets, leaving little time & resources to address core issues or update features. Inefficient workflows and time-consuming tasks further slowed operations.



Heavy Dependency on Training
Heavy Dependency on Training
Heavy Dependency on Training
Core systems like BRMS, LIMS, and DMS demanded constant training. Internal staff spent most of their time on training, updates, and support, leaving little room for improvement.
Core systems like BRMS, LIMS, and DMS demanded constant training. Internal staff spent most of their time on training, updates, and support, leaving little room for improvement.
Core systems like BRMS, LIMS, and DMS demanded constant training. Internal staff spent most of their time on training, updates, and support, leaving little room for improvement.



Low Adoption Across Softwares
Low Adoption Across Softwares
Low Adoption Across Softwares
Despite available software, teams relied on offline communication, manual logs. Disconnected UIs and inefficient workflows led to low adoption across softwares
Despite available software, teams relied on offline communication, manual logs. Disconnected UIs and inefficient workflows led to low adoption across softwares
Despite available software, teams relied on offline communication, manual logs. Disconnected UIs and inefficient workflows led to low adoption across softwares
User Flow
We mapped user flows across materials, quality, and vendor modules, uncovering redundancies and errors. Simplifying them streamlined key operations like issuance, CAPA closures, and document tracking, making processes faster and easier.
View More

User flow
Audit Points
Wireframe
UI Concept
Design System
Icon Design
UI Design
User Flow
We mapped user flows across materials, quality, and vendor modules, uncovering redundancies and errors. Simplifying them streamlined key operations like issuance, CAPA closures, and document tracking, making processes faster and easier.
View More

User flow
Audit Points
Wireframe
UI Concept
Design System
Icon Design
UI Design
User Flow
We mapped user flows across materials, quality, and vendor modules, uncovering redundancies and errors. Simplifying them streamlined key operations like issuance, CAPA closures, and document tracking, making processes faster and easier.
View More

User flow
Audit Points
Wireframe
UI Concept
Design System
Icon Design
UI Design
Observed Workflows Firsthand
Observed Workflows Firsthand
Observed Workflows Firsthand Applications
Mapped tasks in detail to uncover bottlenecks and inefficiencies.
Mapped tasks in detail to uncover bottlenecks and inefficiencies.
Mapped tasks in detail to uncover bottlenecks and inefficiencies.






Optimized Workflows Across Softwares
Optimized Workflows Across Softwares
Observed Workflows Firsthand Applications
Simplified tasks to make daily operations faster and easier.
Simplified tasks to make daily operations faster and easier.
Simplified tasks to make daily operations faster and easier.












One
System,
Adaptable
Across
Multiple
Applications
Everything from feedback threads to task states now follows a consistent, recognizable system which can be adapted across the software suite.


Empty state
Status Tags
Created
Reviewed
Returned
Drafted
Rejected
Blocked
Approved
Pending
01
Design
System

One
System,
Adaptable
Across
Multiple
Applications
Everything from feedback threads to task states now follows a consistent, recognizable system which can be adapted across the software suite.


Empty state
Status Tags
Created
Reviewed
Returned
Drafted
Rejected
Blocked
Approved
Pending
01
Design
System

One
System,
Adaptable
Across
Multiple
Applications
Everything from feedback threads to task states now follows a consistent, recognizable system which can be adapted across the software suite.


Empty state
01
Design
System
Status Tags
Created
Reviewed
Returned
Drafted
Rejected
Blocked
Approved
Pending

Adaptable
Adaptable Components,
Adaptable Components,
Components,
Consistent
Consistent Clarity
Consistent Clarity
Clarity
We designed a set of reusable UI components that not only unified the look and feel across 15+ pharma applications but also solved critical UX challenges. Data clarity and hierarchy were restructured to reduce confusion, prevent human errors, and make key information instantly visible. Icons were introduced wherever they could provide quick visual recognition such as in side navigation so users could navigate confidently across all platforms.
These components adapt seamlessly to different contexts across the software suite, ensuring task clarity, reducing completion time, and maintaining a familiar experience for users no matter which application they’re in.
We designed a set of reusable UI components that not only unified the look and feel across 15+ pharma applications but also solved critical UX challenges. Data clarity and hierarchy were restructured to reduce confusion, prevent human errors, and make key information instantly visible. Icons were introduced wherever they could provide quick visual recognition such as in side navigation so users could navigate confidently across all platforms.
These components adapt seamlessly to different contexts across the software suite, ensuring task clarity, reducing completion time, and maintaining a familiar experience for users no matter which application they’re in.
We designed a set of reusable UI components that not only unified the look and feel across 15+ pharma applications but also solved critical UX challenges. Data clarity and hierarchy were restructured to reduce confusion, prevent human errors, and make key information instantly visible. Icons were introduced wherever they could provide quick visual recognition such as in side navigation so users could navigate confidently across all platforms.
These components adapt seamlessly to different contexts across the software suite, ensuring task clarity, reducing completion time, and maintaining a familiar experience for users no matter which application they’re in.
BMR
BPR
Master Preparation Request
BMR Master Draft Initiation
Master Initiation
Master Cancellation Initiation
Side Navigation
BMR
BPR
Master Preparation Request
BMR Master Draft Initiation
Master Initiation
Master Cancellation Initiation
Side Navigation
BMR
BPR
Master Preparation Request
BMR Master Draft Initiation
Master Initiation
Master Cancellation Initiation
Side Navigation
Product Details
MPR Number
3011555-01-10
Process Type
Blend
Product Name
Blend for valganciclovir 450mg tablets
Batch Size
80.625 Kg
Strength
450 mg
Dosage Form
Tablets
Product Code
3011555
Market
Europe
Shelf Life
2 Years
Block
2
Location
Granulation Area
Type of Record
New
Is input as Pellets ?
No
Pellets linked MPR No.
NA
Pellets Reference Batch Size
NA
Product Details
Product Details
MPR Number
3011555-01-10
Process Type
Blend
Product Name
Blend for valganciclovir 450mg tablets
Batch Size
80.625 Kg
Strength
450 mg
Dosage Form
Tablets
Product Code
3011555
Market
Europe
Shelf Life
2 Years
Block
2
Location
Granulation Area
Type of Record
New
Is input as Pellets ?
No
Pellets linked MPR No.
NA
Pellets Reference Batch Size
NA
Product Details
Product Details
MPR Number
3011555-01-10
Process Type
Blend
Product Name
Blend for valganciclovir 450mg tablets
Batch Size
80.625 Kg
Strength
450 mg
Dosage Form
Tablets
Product Code
3011555
Market
Europe
Shelf Life
2 Years
Block
2
Location
Granulation Area
Type of Record
New
Is input as Pellets ?
No
Pellets linked MPR No.
NA
Pellets Reference Batch Size
NA
Product Details
Comments
Harish A
MPR Initiator
.
800012
Initiated
Just now
Please review and let me know if there any changes
Sriram Ganji
MPR Initiator
.
800012
Approved
7min ago
Please review and let me know if there any changes
Varun Kashetty
MPR Initiator
.
800012
Returned
12 jan | 12:30am
Initiation done
Harish A
MPR Initiator
.
800012
Pending
12 jan | 12:30am
Please review and let me know if there any changes
Harish A
MPR Initiator
.
800012
Initiated
12 jan | 12:30am
Please review and let me know if there any changes
Comments Thread
Comments
Harish A
MPR Initiator
.
800012
Initiated
Just now
Please review and let me know if there any changes
Sriram Ganji
MPR Initiator
.
800012
Approved
7min ago
Please review and let me know if there any changes
Varun Kashetty
MPR Initiator
.
800012
Returned
12 jan | 12:30am
Initiation done
Harish A
MPR Initiator
.
800012
Pending
12 jan | 12:30am
Please review and let me know if there any changes
Harish A
MPR Initiator
.
800012
Initiated
12 jan | 12:30am
Please review and let me know if there any changes
Comments Thread
Comments
Harish A
MPR Initiator
.
800012
Initiated
Just now
Please review and let me know if there any changes
Sriram Ganji
MPR Initiator
.
800012
Approved
7min ago
Please review and let me know if there any changes
Varun Kashetty
MPR Initiator
.
800012
Returned
12 jan | 12:30am
Initiation done
Harish A
MPR Initiator
.
800012
Pending
12 jan | 12:30am
Please review and let me know if there any changes
Harish A
MPR Initiator
.
800012
Initiated
12 jan | 12:30am
Please review and let me know if there any changes
Comments Thread



Old Screen
Old Screen
Old Screen
Packed with tabular data and hard-to-understand layouts
Packed with tabular data and hard-to-understand layouts
Packed with tabular data and hard-to-understand layouts



New Screen
New Screen
New Screen
Clear-indications, organised, Task-focused , user-friendly
Clear-indications, organised, Task-focused , user-friendly
Clear-indications, organised, Task-focused , user-friendly
Identical
Identical
Identical
Applications
Interfaces
Interfaces
Interfaces
Across
Across
Across
Applications
Applications
for
for
for
Clarity
Clarity
Clarity

and
and
and
Efficiency
Efficiency
Efficiency
Actively
Actively
Used
Used
by
by
100+
100+
Pharma
Pharma
Facilities
Facilities


Spread
Spread
Across
Across
38+
38+
countries
countries
Around
Around
the
the
Globe
Globe




Impact
Impact
Impact



We Creted
We Creted
We Creted
Audree Infotech’s optimized suite now powers 100+ pharmaceutical plants across 38+ countries, supporting teams in manufacturing, quality assurance, compliance, and vendor management.
By unifying processes and simplifying complex workflows, the suit of software's has enabled faster decision-making, reduced training time, and ensured regulatory compliance at scale — empowering pharma teams to operate with greater efficiency, accuracy, and confidence.
This impact was made possible through our proven process and a design approach that puts users at the center while aligning with business goals, turning complex enterprise systems into powerful, scalable, and adoption-ready platforms
Audree Infotech’s optimized suite now powers 100+ pharmaceutical plants across 38+ countries, supporting teams in manufacturing, quality assurance, compliance, and vendor management.
By unifying processes and simplifying complex workflows, the suit of software's has enabled faster decision-making, reduced training time, and ensured regulatory compliance at scale — empowering pharma teams to operate with greater efficiency, accuracy, and confidence.
This impact was made possible through our proven process and a design approach that puts users at the center while aligning with business goals, turning complex enterprise systems into powerful, scalable, and adoption-ready platforms












Make your product the one users recommend!
Make your product the one users recommend!
Make your product the one users recommend!
Case Studies
Case Studies
Case Studies



Echo
Echo
Echo
AI/ML
AI/ML
AI/ML
ECHO’s cluttered dashboards and slow onboarding limited it’s growth. With role-based flows, simpler charts, and…
ECHO’s cluttered dashboards and slow onboarding limited it’s growth. With role-based flows, simpler chart…
ECHO’s cluttered dashboards and slow onboarding limited it’s growth. With role-based flows, simpler charts, and…



Suvarna
Suvarna
Suvarna
Healthcare
Healthcare
Healthcare
Six healthcare tools went from inconsistent to streamlined. With fewer screens, automation, and smart…
Six healthcare tools went from inconsistent to streamlined. With fewer screens, automation, and sma…
Six healthcare tools went from inconsistent to streamlined. With fewer screens, automation, and smart…
